I just had to open my big, fat mouth. Or, more accurately, wiggle my big, fat fingers. Immediately, three tweeters chimed in. "What a great challenge!" "Thanks! We look forward to it!" "Great idea! I will read that." It was the point of no return. If I didn't come through, shame would follow me forever.
Perhaps the most poignant vignette in FOOD, INC. shows a Latino family of four eating fast food, ostensibly because they cannot afford both the father's diabetes medication (
$500 per month, according to the film's director, Robert Kenner) and decent food. The family is show shopping in a supermarket, rejecting purchases of fresh fruit because it's too expensive.
During a
#foodinc Twitter chat, I
asked Kenner how much the family spent on the fast food meal shown in the movie. (Aside: My recollection of the film was that they ate at Burger King. Other viewers/reviewers have stated McDonald's.) His
answer: $11. That's when I stepped in it. I
said, "I'll take it as my challenge is to come up with a healthier dinner for 4 with an $11 budget. Will blog when done."
Here's why I said what I said: ...
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